01
Trust-critical fintech
Secure, compliant, resilient experiences for complex financial products.
Head of Design at Winjit
Complex products.Clear experiences.
Fintech / Mobile / AI / Product systems
Private work / public practice
Private work. Visible practice.
Much of my work is covered by NDAs. I can still share what I owned, how I approached it, and the kinds of outcomes I help product teams create.
02
Mobile ecosystems
End-to-end experiences across platforms, devices, and customer contexts.
03
AI-enabled experiences
Human-centered interfaces that make AI useful, explainable, and trustworthy.
04
Product foundations
Design systems, patterns, and practices that scale with clarity and confidence.
Point of view
The interface is wherecomplexitybecomes a decision.
Good design reveals just enough of the system for people to understand what matters and decide with confidence.
How I work
Frame. Map. Prototype. Systemize.
A practical design rhythm for moving from ambiguity to a product experience that holds up under real-world complexity.
01
Problem
Frame the complexity
Align the problem, constraints, evidence, and measures of success.
02
Model
Map the system
Make journeys, dependencies, edge cases, and trust moments visible.
03
Proof
Prototype the path
Turn direction into testable flows, interactions, and product language.
04
Continuity
Build for continuity
Create reusable patterns and clear decisions that teams can carry forward.
Capabilities
From product direction to delivery detail.
01
Product direction
- Discovery and framing
- Experience strategy
- Product principles
- Roadmap alignment
02
Experience design
- Journey and service mapping
- Information architecture
- Interaction design
- Prototyping and validation
03
Systems and scale
- Design systems
- Cross-platform patterns
- Design governance
- Delivery quality
04
Responsible AI
- Human-AI workflows
- Transparency patterns
- Trust and safety
- Experience evaluation
Insights
What design must solve next.
One focused research report on UX and AI in the first half of 2026.
Ways to work together
Useful when the problem is still taking shape.
I can join where the opportunity is fuzzy, a critical workflow has become too complex, or a growing product needs a system—not another isolated screen.
01
Embedded partnership
Senior design support inside a product team for a defined chapter of work.02
Zero-to-one direction
Product framing, experience architecture, and an actionable first direction.03
Experience audit
A focused review of the product, its friction, and the strongest next moves.04
System foundations
Reusable patterns and practices for more coherent product delivery.Start a conversation